Strike a pose: Style icons play as mannequins in Bury fashion competition

 By Craig Jones

Bury has found its new ‘Style Icons’ following a Fashion Spectacular at The Rock shopping centre on Saturday.

The 10 finalists had to strike a pose in the shop windows of the centre’s clothing outlets, as living mannequins.

Judges selected a ‘Style Icon’ from each gender, and the winners were Josh Royle, 16 and Sophie Godfrey, 17.

A surprised Mr. Royle said: “I’m ecstatic, and I really can’t believe I won. When I heard my name read out, I genuinely thought there had been a mix up.”

Fellow winner Miss Godfrey really enjoyed modeling as a living mannequin. She said: “It was a surreal thing to do but it was a lot of fun being the centre of attention. I’ve had such a great day.”

The glamorous event was judged by local fashion duo, HussainDeyn, who produced specially designed T-shirts for the Fashion Spectacular, which the first 50 shoppers received upon their arrival.

Judge Emily Deyn described what made the winners stand out. She said: “All the contestants were really good but our main criterion was to find someone, who was happy in themselves and then the modeling just came effortlessly.”

Designer Aliyah Hussain felt it was a hard choice to pick the winners. She said: “We chose Sophie and Josh as they just seemed like naturals. Plus they really looked to have enjoyed the challenge.”

Throughout the day there were many activities taking place, including various catwalk shows, where retailers debuted their new lines.

Debenhams Store Manager, Philip Elliott said: “The fashion show has been a great event, it’s a fantastic opportunity for us to get our key pieces across to the public and hopefully the customers have liked what has been on display.”

Mr. Elliott also enjoyed having the living mannequins in his store’s window. He said: “It was such a unique notion and they brought a lot of attention to our store. I didn’t realise they weren’t professionals, they were amazing.”

Local band Redwire provided a musical treat for shoppers with a chorus of ‘Rock ‘n’ Roll’ anthems.

There was also DJ sets and modern dance shows taking place at the event, which was hosted by MC Steve Wright.

David Laycock Centre Director of The Rock, which opened in July, is keen to organise more events for the town.

He said: “The Rock is a new organ for the town and we want to give the people of Bury a new lease of life.

“We want to regularly host events like today and provide a reward to the people of Bury, who have had a rough time of it in recent years.”

My Laycock, is now busy arranging The Rock’s Christmas lights switch on, scheduled for November 18th and he promises that it’ll be an amazing spectacle.

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