Piccadilly Pulse: With another new kit for Manchester United, does buying a new shirt every year make you a better supporter?

By Kevin Benson

Manchester United unveiled their new home and away strips for the 2012/13 season, causing a stir amongst fans on the clubs official Facebook page yesterday.

Some fans have given the new strip the thumbs up but the majority have reacted negatively, with one fan describing the shirt as being similar to his ‘grandma’s curtains circa 1970’.

In this time of austerity, can Premier League clubs still expect their fans to buy new shirts every season? Does buying the new shirt make you more of a supporter than someone who chooses not to?

MM took to Piccadilly today to see whether buying a new shirt every year really makes you a better supporter.



Obviously, the results of the poll speak for themselves. Here is what people had to say on the matter:

Derek McComiskey, 47, Marple, Business owner – Marple Clocks

“On the one hand its fairly cynical marketing isnt it? I mean, they need to make money and that’s probably one of the main ways they make money, through the merchandise. Fine, if you can afford it then I suppose you are supporting the club. It’s a bit of pressure isn’t it? For people who go to the games it costs a lot of money anyway. To an extent it is the club taking advantage of the fans.”

Danny Oliver, 37, Stretford, Carpenter

“As a supporter you are there to suport the club whether you wear the club colours or not, I don’t think it really matters. I personally go to Old Trafford maybe about 10-15 times a season. I bought a kit when I was younger, I understand why people buy them but I personally wouldn’t. I don’t think it makes any difference.“

Lucas Trosiak, 24, Stretford,Night Hygeine Operator

“It’s marketing really. I don’t think there is that much pressure on people. If you are a fan of a team, you should support it in every way you can.”

Rick Walton, 35, Whitefield, Computer Systems Trainer

“With the larger clubs I don’t think it matters too much. It’s more helpful to smaller clubs, especially ones who arent in the Premier League, I reckon selling shirts is vital to those clubs. But, for clubs like Manchester United I don’t think it makes too much of a difference. They definitely shouldn’t have a blue away kit anymore.”

Kay Smith, Aviation Consultant, Davyhulme

“I don’t think it makes you a better supporter. I certainly think that buying a new kit every season is really tough for people at the moment, the economic climate is really tight for everyvbody.”

Neil Archibald, 39, Stockport, Building Manager

“I think its ridiculous. Why would anyone want to buy a new kit every season. It’s just a marketing ploy and I don’t think there is any need.”

Fred Deasy, 86, Gorton, Retired engineer

“Im 86 years of age, im not a young supporter, Im an old supprter when football was football. Today its all about kidding the referee, that’s not football. I don’t see why you should buy a kit, all you need is a colour to show that you support that team.”

Chris, 47, Manchester, Taxi Driver

“When you go to games you see people with old team shirts going right back and it doesn’t make any difference, you know whether that person is a Blue or a Red, regardless of whether it is new or old. So, no. Its just marketing, the game is just about marketing nowadays.”

Gabrielle Miller-Crook, 18, Penrith, Student

“No because it doesn’t matter how much money you spend, if you support them and you want them to win and you follow them, then you follow them. It doesn’t necessarilly mean you need a lot of money to support something.”

Ben Fletton, 23, Bristol, Caterer

“I think it is all a waste of money really, its only a game at the end of the day, Does it really matter how much money you spend on something? You might as well just spend it on more useful things.”

For more on this story and many others, follow Mancunian Matters on Twitter and Facebook. 


Related Articles