University of Salford lecturer brands KFC chicken shortage as ‘shocking’ as branches remain closed in Manchester

A University of Salford lecturer has branded KFC’s supply problems as ‘shocking’ – as hundreds of outlets remain closed throughout the country.

The popular fast food chain has been forced to temporarily shut many of its doors after a shortage of chicken began over the weekend.

As of yesterday, a whopping 562 restaurants remained closed throughout the UK. This is down ever so slightly from the peak figure of 646 on Saturday and Sunday.

KFC has blamed this on operational issues with their new distributors DHL, whom they switched to a new contract with recently.

Around 14 continue to be closed today in Greater Manchester as a statement released by the company said “We’ve brought a new delivery partner on board, but they’ve had a couple of teething problems.”

“Getting fresh chicken out to 900 restaurants across the country is pretty complex.”

Dr Jonathan Owens, expert in operations management and the supply chain at the University of Salford Business School, has now shared his opinion on the crisis.

He said: “KFC chose the two companies for their reputation of “innovation in logistics.”  So, what is so shocking is how quick the supply has gone and with little or no warning. 

“Obviously there was demand there, because this is the result are seeing. However, supply represents how much the market can offer.”

There is some good news for KFC fans as a number of stores in Greater Manchester have begun to re-open.

Restaurants at the Trafford Centre, Arndale Centre and in Altrincham have been welcoming fried chicken-lovers back through their doors. 

*Image courtesy of Mike Mozart via Flickr, with thanks

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